Fiji Kava (ASX:FIJ) appoints Network Nutrition as US marketing partner – The Market Herald

2022-09-02 21:56:34 By : Ms. Annie zhang

Medicinal kava company Fiji Kava (FIJ) has appointed Network Nutrition as their exclusive marketing partner in the United States for speciality ingredient sales.

Founded in Australia in 2004, Network Nutrition is a speciality ingredient brand that offers nearly 200 botanical lines across more than 50 countries.

Under the partnership, Fiji Kava’s bulk raw ingredients will be sold via Network Nutrition under the names Authentic Fijian Kava or Kavaton into the nutraceutical and food ingredient market in the US.

Network Nutrition Brand Director Ryan Gorman is excited to be partnering with Fiji Kava.

“We have been seeking a kava solution to offer our global customer base for more than a decade,” he said. “The unique chemistry of Authentic Fiji Kava is second-to-none.

“Working with Fiji Kava, we now have a lengthy R&D pipeline that will continue to add value to the product over the coming years and will ensure that customers of Network Nutrition continue to have access to the best-in-class Kava products.”

Mr Gorman will invest $480,000 in Fiji Kava over three years via shares priced at 12 cents and will receive $20,00 in options.

This partnership includes minimum sales targets of US$3 million (A$3.99 million) over the first three years.

Following the successful commercialisation of the kava extract product, Fiji Kava plans to expand the relationship to include new Fijian-grown natural extracts and ingredients.

Fiji Kava was up 6.38 per cent on the market, with shares trading at 10 cents at 2:06 pm AEDT.